APA Style
Lovelock, C., Wirtz, J. (2011).
Service Marketing People, Technology, Strategy (7th.ed) (7th.Ed).
New Jersey:
Prentice Hall.
MLA Style
Lovelock, Chirtopher., Wirtz, Jochen.
"Service Marketing People, Technology, Strategy (7th.ed)".
7th.Ed
New Jersey:
Prentice Hall,
2011.
Text.